Your domain name
2 minThis is how your new website gets pointed at your address on the internet. Nothing else can launch until it is sorted.
You do not have to do anything yet — just answer two questions.
- Who is your domain registered with? GoDaddy, Namecheap, Google, Squarespace, Wix, Network Solutions, someone else?
- Can you log in to it today? Please actually try, rather than assuming.
Your domain is also what makes your email work, which is why we handle it carefully and copy down every existing setting before touching anything. If the answer is “my last web guy set that up”, tell us today — that is solvable, but it takes time.
Without it Nothing can go live. This is the single most common cause of a launch slipping by weeks.
Google Business Profile
3 minFor most home-services businesses this brings in more calls than the website does. We use it to keep your hours, services and photos right, post updates, and reply to reviews.
- Search your business name on Google while signed in, or go to business.google.com
- Open Business Profile settings
- Click People and access
- Click Add, and enter our email address
- Set the role to Manager — not Owner
- Click Invite
You stay the Primary Owner. As a Manager we can do the day-to-day work but we cannot remove you and cannot delete your profile. That is deliberate: it is your most valuable asset and you should keep the keys to it.
Without it We cannot fix your hours, add services, post, or respond to reviews.
Google Search Console
3 minGoogle’s report on how people find you — every search that showed your site, what you rank for, and anything Google is struggling to read. It is also how we get your new pages picked up in days rather than months.
- Go to search.google.com/search-console
- Pick your website in the top-left dropdown
- Settings, then Users and permissions
- Add user, enter our email address, set permission to Owner, click Add
This has nothing to do with your email and does not touch it. If you have never heard of Search Console, that is completely normal — just tick “I don’t have this” and we will set it up as part of the build, in your name.
Without it We are doing SEO blind — no way to see what you rank for, what you are losing, or whether the new site got indexed.
Google Analytics
3 minHow many people visit, what they do, and which pages actually produce calls. It is how we prove the work is paying for itself.
- Go to analytics.google.com
- Click Admin — the gear icon, bottom left
- Under the Property column, click Property access management
- Click the blue + in the top right, then Add users
- Enter our email address, tick Administrator, click Add
Without it We can report on rankings but not on whether they turned into customers.
Your current website
5 minSo we can read what is there, keep the pages already earning you traffic, and make sure nothing is lost in the move.
- Tell us who built it and who hosts it now
- Check whether you are still under contract with them
- If the system can add users — WordPress, Squarespace, Wix and Shopify all can — add our email as an admin
If it cannot add users, do not send us your password. Tell us, and we will work from the public site or arrange a screenshare.
Without it We rebuild from the outside and risk dropping a page that was quietly earning you work.
Facebook and Instagram
5 minTo post, respond and run ads without going through you every time. Only needed if we are managing your social.
- Go to business.facebook.com/settings
- In the left menu, click Partners
- Click Add, then “Give a partner access to your assets”
- Enter our Business ID
- Tick your Facebook Page, your Instagram account, and your ad account if you have one
Our Business ID we will send this to you when we get to this step
This does not touch your personal Facebook. We cannot see your profile, your friends or your messages — only the business assets you tick.
Without it Every post and every reply has to come through you.
Google Ads
2 minTo manage your campaigns from our agency account. Only needed if we are running ads.
- Log in at ads.google.com
- Copy the 10-digit customer ID in the top-right corner and send it to us
- We send a request from our manager account, and you approve it by email
Our manager account we will send this to you when we get to this step
Without it We cannot see spend, adjust bids, or stop a campaign that is wasting money.
Nothing on this page asks for a password, and nothing should.
If a platform genuinely has no way to add us, tell us — we will do it on a screenshare, or set up a proper shared vault where you keep control. Do not email, text, or type a password anywhere.